For the last hour I have been debating whether to take a photo and put it on facebook or something – but I decided I had more to say on the topic so I turned it into a blog post. You see the point is – I’m smiling because of this card.
This has kind of shocked me, as it doesn’t really have any worth, there was no voucher or gift card inside – just some kind words. I guess the thought of someone going to the effort of hand writing on the card, finding my mailing address, putting it an envelope, putting a stamp on it and sending it to me really does mean something.
This got me thinking when “I” have thanked people in an ‘over the top’ fashion like this? I honestly can’t remember. I’m forthcoming with words and appreciation and praise, but to go to the effort of a card? – its been ages if ever.
As I’m at work with business head on, I have been wondering if my clients would like to receive a thankyou card from my business, thanking them for their business over the past 6 months, year, 2 years, 3 years etc. I think that would be an excellent touch – and I can use that to remind them who we are and what we do. At some point in this year I plan to call every single customer in my database and launch a little cross marketting campaign, so I feel this could be an excellect pre-cursor into that, so they aren’t totally shocked when I call (as some customers have never even spoken to me – they probably think I’m just a faceless website).